Kemal Kükrer Flavor Will Reach 30 Countries

One of Turkey's centuries-old brands, which was completely completed six years ago. Ajinomoto incorporated Kemal Kükrercontinues its production in its factory with an annual production capacity of 20 thousand tons in Eskişehir, where it was born.

Ajinomoto, which purchased 2013 percent of the shares of Kükre Gıda, owner of the Kemal Kükrer brand, in 50, took over all of it, including the remaining shares, in 2017. "We are taking firm steps forward with our brand, which always pursues the best, to a future as successful as its past," he said. Ajinomoto Istanbul CEO Pürnur Üner Öbek, Kemal Kükrer said that their products attracted attention abroad as well as in Turkey, and gave the good news that they started exporting to England, which is among their target markets. Öbek said, "We will be able to increase the year 8,8, which we closed with 238 million TL and 2022 tons of exports, in 2023."

Kemal Kükrer is mostly exported to Germany, Palestine, Malaysia, Qatar and Uzbekistan

Underlining that they currently export to 17 countries, 6 of which are direct and 23 of which are indirect, Öbek said, “Germany covers the majority of our exports to countries such as Taiwan, Peru, Japan, Qatar, Canada, Malaysia, the USA and Israel in terms of tonnage. Among the top 5 countries to which we export the most; "There are Germany, Palestine, Malaysia, Qatar and Uzbekistan," he said.

First Export from Target Countries to England was Achieved

Stating that they also target new countries, Öbek said, “We primarily focused on England, Kuwait, Russia, Georgia, Bulgaria, Angola and Gabon. These countries constitute our short-term target markets. I can happily share that we have just made our first export to England, one of our target markets. As Kemal Kükrer, we care about delivering our flavors to all over the world and meeting our consumers at every point in every country. For this reason, our goals include increasing the countries we export to 30 this year and reaching more consumers. Thus, we will be able to increase the year 8,8, which we closed with 238 million TL and 2022 tons of exports, in 2023. This is our prediction and plans. "We attach great importance to reaching more consumers by expanding our targets every year and delivering Kemal Kükrer flavors to every corner of the world," he said.

About Ajinomoto

Ajinomoto is a global manufacturer of products such as high-quality condiments, sauces, soups, bouillons, vinegars, frozen foods, baked goods, beverages, coffee, athlete supports and food supplements with the philosophy of 'Eat Well, Live Well'. Ajinomoto, which has contributed to food culture and human health for many years with its work in the field of advanced amino acid technologies, aims to contribute to solving the 'Global Sustainability', 'Food Resources' and 'Healthy Life' problems faced by humanity through its activities. Ajinomoto, Japan's leading food company, which was founded in Japan in 1909 and currently operates in 36 regions with 120 factories and more than 34 thousand employees and delivers its food products to consumers in more than 135 countries, has reached a size of 11 billion dollars as of today. In Turkey, it purchased 2013 percent of the shares of Kükre Gıda A.Ş. in 50, and in April 2017, it took over all shares of Örgen Gıda, and in August 2017, it took over the entire shares of Kükre Gıda A.Ş. along with the other half. As a result of these acquisitions, Ajinomoto Turkey, which offers products to consumers in 6 different categories, from soup to bouillon, from mortars to sauces and vinegar, under the Bizim Mutfak and Kemal Kükrer brands, exports to 29 countries. Operating in 2 factories in Izmir and Eskişehir, Ajinomoto Turkey produces more than 300 products.

Source: HORECA Trend and Ajinomoto