Elite World, Ekol Yapı and Tatlıses Group Signed for “Elite World Residence Istanbul Yeni Levent”

Elite World Hotels & Resorts, one of Turkey's leading hotel chains, continues to grow with new brands and a franchise business model developed in line with changing tourism trends. With nearly 50 years of experience in tourism, the chain introduced its first project under the "Elite World Residence" brand.

“Elite World Residence Istanbul Yeni Levent”, which was brought to life in partnership with Ekol Yapı Group subsidiary Heperz Yapı on a 1300 square meter land in Yeni Levent belonging to Tatlıses Group, owned by artist İbrahim Tatlıses, and where Elite World Hotels & Resorts will share its experience in the accommodation sector, was launched with a press conference. In the meeting, which saw intense participation from members of the press, details about the project were shared by artist İbrahim Tatlıses, Elite World Hotels & Resorts Board Member Emel Elik Bezaroğlu, CEO Orkun Petekçi, Business Development Vice President Mahmut Sürmen, Ekol Yapı Group Board Chairman Kenan Kiper Özerli and Ekol Yapı Executive Board Member Responsible for Sales and Marketing Ebru Tığrak.

Elite World's Marketing Network Will Make Its Investors Profit

Built using neoclassical exterior architecture as an example, Elite World Residence Istanbul Yeni Levent consists of a total of 73 independent sections and 175 commercial units, including 51 1+1, 6 2+1 and 19 3+1 and 4+1 duplex flats varying between 76-6 square meters in size. The residences at Elite World Residence Istanbul Yeni Levent, to which Elite World Hotels & Resorts has granted the naming rights within the framework of its growth targets with the franchise business model, are furnished, have a modern design and the latest technological infrastructure. The residences in the project, which aims to bring profit to its investors with high rental income approximately 35 percent above the regional average, will be offered for sale with prices starting from 7 million TL. Following the sales transaction, the residences will begin to bring profit to its investors through long-term rentals by benefiting from Elite World Hotels & Resorts' marketing network. Favorable payment terms will be offered for the sales of the residences in the project. In the 3000 m2 commercial area located at the entrance of the project, World Ozone Federation President Spec. There will also be a business in the health tourism concept owned by Lale Yeprem. The business, which will be positioned as an international health and wellness center, will also offer special health services from detox to medical aesthetics, from personal care to ozone, spine and pain treatments. The project, which has started construction, will be completed and open its doors in the last quarter of 2025.

Will Share 50 Years of Accommodation Experience

Emel Elik Bezaroğlu, Elite World Hotels & Resorts Board Member Responsible for Sales and Marketing, “We are entering a new area with our “Elite World Residence” brand, which we have developed in parallel with the changing tourism trends. As Elite World, we are adapting the sustainable quality of life to our new brand with our brand value, solution-oriented approach, team and marketing network power. With our experience of nearly 50 years in the sector, our 9 brands and our identity as both an investor and hotel operator in our hotels, some of which are our own investments, we aim to transfer the services we provide under the roof of Elite World to this project with the same standards. As Elite World, we will combine our experience in the tourism sector with the real estate development expertise of Heperz Yapı, a subsidiary of Ekol Yapı Group, and offer the best experience to our investors and guests.”

Elite World Hotels & Resorts CEO Orkun Petekçi “We determine our strategies in line with the changing needs in tourism with a dynamic management approach. With our “Elite World Residence” brand, which we created by taking into account the demand in the residence area, we create a new experience area by offering our guests the service quality of our hotels in the comfort of their own home. In addition, we provide residence owners who will invest in the project with the opportunity to obtain high rental income by benefiting from Elite World’s brand value and the power of its wide marketing network. This project represents an important point towards our chain’s goal of reaching 2030 hotels by 50.”

High Income Generating Business Model

Ebru Tığrak, Executive Board Member Responsible for Sales and Marketing at Ekol Yapı Group He shared his views on the project with the following words: “With our project located in Yeni Levent, which is close to the central points of Istanbul, we plan to bring a new movement to the real estate and tourism sectors. We are setting out with a business model that brings about a percent higher income compared to traditional rentals. Our residences, which are fully furnished and equipped with the latest technologies, will be ready to be rented under the Elite World Hotels & Resorts brand after the completion of the sales process, with the strength of the accommodation experience and wide marketing network of the chain. I invite investors to invest in our project with our modern construction quality, business standards and business model that promises high rental income without the problem of finding tenants.”

Source: HORECA TREND and Elite World Hotels & Resorts