As “Our Ice Cream”, Transparency, Quality and Sustainability are Our Priorities

Accompanying the most enjoyable moments with its delicious ice creams, Golf Dondurma continues to add new ones to its products that have been consumed with love for years. Undertaking the responsibility of being “Our Ice Cream” as the brand of these lands with quality, transparency and sustainability sensitivity and establishing a trust relationship with its consumers, Golf Dondurma continues to be one of the pioneers of the sector for over 20 years with the innovative products it adds to its product family every year.

“In addition to taste, content transparency and ethical marketing approach are our fundamental elements” 

Ezgi Eröz, Marketing and Business Development Director of Golf Ice Cream, stated that they prioritize consumer expectations, consider transparency in ingredients and ethical marketing as fundamental elements alongside taste, and emphasized that compliance with the Turkish Food Codex is also a crucial aspect. Highlighting Golf Ice Cream's commitment to meticulously adhering to the legal criteria for definitions such as "ice cream" and "sorbet," and clearly stating the legal classifications of products on their packaging, Ezgi Eröz said , "According to the Turkish Food Codex, for a product to be called 'ice cream,' it must meet important criteria such as the protein coming from milk and a minimum of 10% milk solids, while for it to be defined as 'sorbet,' it must contain at least 25% fruit. Golf Ice Cream continues to present its products, which fully meet these criteria, transparently on its packaging, without misleading consumers or providing incomplete information." Eröz also emphasized that they maintain a sensitive approach regarding weight , highlighting that they offer value to their consumers with their heavier products compared to many products of the same volume, and with their less air – more content approach.

Bilginer: Sustainability is Coded into Our DNA 

Levent Bilginer, Golf Ice Cream Factories Director , emphasized that Golf Ice Cream stands out with its sustainable production practices. He stated that they have reduced energy consumption by 15%, water usage by 10%, and the amount of plastic in packaging by 16% in their production facilities , highlighting their commitment to environmental responsibility. Bilginer also noted that the use of 30% recycled plastic in packaging is another indicator of Golf's environmentally conscious approach.

The brand, which demonstrates its commitment to taste and quality through its products, has expanded its Golf Bravo range , distinguished by its Belgian chocolate coating, this year with innovative flavors such as Dark Orange, Caramel Biscuit, and Chocolate Extreme. Golf Maraşım , a testament to Golf's delicious taste and set to continue its success this year , takes its place in freezers with its 81% milk-based ice cream; while Golf Royal Gourmet stands out in the premium segment with its geographically protected ingredients such as Silifke strawberries and Bodrum mandarins. Embracing the slogan "Our Ice Cream" not just as a marketing message but as a production and brand responsibility, Golf Ice Cream greets the summer season with a strong vision focused on quality, trust, and transparency.

Source: HORECA TREND and Golf Ice Cream