What Will Be the New Trends in Frozen Food? | HORECA TREND
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Frozen Vegetables & Fruits

What Will Be the New Trends in Frozen Food?

The frozen food sector has been drawing attention as a rapidly developing and changing industry in recent years. Both manufacturers and consumers are showing great interest in innovations in this field. As of 2025, several distinct trends are expected to come to the fore in the frozen food sector. E. Özgörkey Group's frozen food brand Feast shared new trends in frozen food products.

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Healthy and Functional Frozen Foods Will Be Preferred

Consumers’ increasing awareness of health directly affects their food choices. It is predicted that healthy and functional products will be preferred more in the frozen food sector by 2025. In particular, low-calorie, high-protein and vitamin/mineral-rich frozen foods are expected to be in greater demand. In addition, products suitable for special diets such as gluten-free, organic and vegan will also increase.

Sustainability and Environmentally Friendly Production Will Come to the Fore

Sustainability has become an important issue not only in the agricultural and food sectors, but in all industries. Frozen food manufacturers will continue to focus on environmentally friendly production methods and packaging. Plastic use will be reduced, biodegradable packaging and recycling-oriented solutions will come to the fore. In addition, energy-efficient production facilities and processes that produce less waste will also be part of this trend.

Artificial Intelligence and Automation Technologies Will Increase

Frozen food production is becoming one of the areas that benefit the most from technological developments. As of the new year, artificial intelligence and automation technologies are expected to be used more effectively in production processes. Thanks to these technologies, production efficiency will increase, costs will decrease, and product quality will become more stable.

High-Quality Ready Meals Will Increase Market Share

Intense work tempos and changing lifestyles have increased interest in ready meals. Frozen ready meals will continue to be one of the most important players in this trend. However, not only speed but also taste and nutritional value will be at the forefront. Consumers will expect frozen ready meals to have a homemade taste and natural ingredients. Frozen meals produced with high quality meat, vegetables and local ingredients will have a large market share.

Innovative Products with Biotechnology Will Reduce Environmental Impacts

Biotechnology is another area that could revolutionize frozen food production. In 2025, products produced using biotechnological methods and with increased nutritional value through genetic engineering will be on the market. These products will be of great importance, especially in terms of more efficient production processes and minimizing environmental impacts.

Frozen Vegetable Proteins Are On Their Way

The decrease in meat consumption in the world and especially in developed countries and the increasing interest in plant-based protein are starting a new era in the frozen food market. As of the new year, frozen plant-based protein-based products will offer alternatives to replace meat and dairy products. Proteins obtained from plant sources such as soy, peas, and lentils will become an important part of the market as both delicious and nutritious alternatives.

Demand for Local and Natural Products Will Increase

Consumers’ interest in local and natural products is increasing day by day. In 2025, local production will be supported and more local products will be available in the frozen food market. Collaborations with local farmers and the presentation of natural products in frozen form will be an attractive option, especially for consumers who are environmentally conscious.

2025 will be a year of significant innovations in the frozen food sector in terms of both consumer needs and production technologies. Healthy living, environmentally friendly production and innovative technologies will be the determining factors in shaping this sector. It will be of great importance for brands that want to keep up with the rapidly evolving dynamics of the food industry to develop strategies that are in line with these trends.

Source: HORECA TREND and Feast

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Frozen Vegetables & Fruits

Frozen Foods Are the Key to Practical and Healthy Nutrition During Ramadan

The month of Ramadan is a special period when eating habits change and healthy and balanced meals are of great importance. In this month when sahur and iftar tables are meticulously prepared, healthy and practical meal solutions offer great convenience. Feast Gıda saves time with its frozen food products and acts as a practical assistant on Ramadan tables by offering healthy and delicious options with preserved nutritional values.

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Feast Food's Thanks to advanced frozen food technology, vegetables and fruits reach the table with their freshness and nutritional value preserved for a long time. Products frozen without additives using the rapid freezing method support a balanced diet. This method, which minimizes vitamin and mineral loss in particular, helps meet the nutritional elements the body needs during Ramadan.

Eating a balanced diet with vegetables during Ramadan helps the body maintain its energy balance during long periods of hunger and helps the digestive system work smoothly. Fiber-rich vegetables help maintain energy levels throughout the day by prolonging satiety, while also supporting the immune system with their vitamin and mineral-rich content. Feast Gıda's frozen vegetable products help increase vegetable consumption by offering practical and healthy options for Ramadan tables.

Both Practical and Healthy

Feast products, which stand out with their practicality, make iftar and sahur preparations effortless and offer ideal solutions especially for employees and individuals with busy daily lives. With ready-to-cook vegetables, it is possible to prepare healthy meals without sacrificing taste while saving time. In addition, frozen foods that support balanced nutrition contribute to regular and sufficient nutritional intake during Ramadan and strengthen the body against long periods of hunger.

For anyone looking for healthy and practical solutions for their Ramadan tables, Feast Gıda brings together taste and convenience with its reliable and nutritious options in this special month.

Source: HORECA TREND and Feast Food

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Frozen Vegetables & Fruits

Feast Food Strengthens Its Power in the Global Arena at Gulfood 2025 Fair

E. Özgörkey Group's frozen food brand Feast Gıda took its place at the Gulfood 17 fair, which opened its doors for the 21th time this year and was held at the Dubai World Trade Center between February 2025-30, 2025. The event, where over 190 brands from over 5.500 countries introduced their newest products and hosted a record number of visitors, became one of the most prestigious meeting points of the global food sector.

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The fair saw broad participation from Türkiye, Feast Food Sales and Marketing Director Ali Kemal Kapıcıoğlu, Feast Global Market Manager Duygu Erdoğan, Marketing Manager Tugce Isiksoy and the foreign trade team hosted industry professionals at the Feast stand and introduced the brand vision and innovative products.

Exporting to nearly 6 countries on 70 continents, Feast Gıda had the opportunity to closely follow changing consumer trends during the fair, and made important contacts to open up to new markets and strengthen existing collaborations. Thanks to strategic meetings held with industry professionals, the company further strengthened its position in the international market.

Feast stand, where innovative products in different categories were presented to the fair participants and visitors, became one of the notable participants of the fair with the delicious and innovative products it offered, while opening the door to new collaborations for the future.

Source: HORECA TREND and Feast Food

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Frozen Vegetables & Fruits

SuperFresh's Innovative Flavors Were Greatly Appreciated at ANFAŞ

Turkey's leading frozen food brand SuperFresh took part in the ANFAŞ 31st International Food and Beverage Specialization Fair with its wide product portfolio offering solutions for the out-of-home consumption channel. SuperFresh's delicious potato varieties and award-winning products Kumpir Kroket & Mac&Cheese Kroket received full marks from visitors.

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SuperFresh is one of the most important international organizations in the Out-of-Home Consumption sector. ANFAŞ 31st International Food and Beverage Specialized Fair The fair, which was attended by 300 brands and more than 1.000 companies, was held in Antalya between January 28-31. At the fair, the SuperFresh stand, which has a wide range of products in the categories of potatoes, vegetables, fruits, frozen bakery products, pizza, tuna and canned food, met with industry professionals in the EDT channel.

 Innovative Products from the Most Popular Brand SuperFresh

SuperFresh, which was chosen as the most loved brand in Turkey in the 'Frozen Food' category in which it is the leader, had the opportunity to share its journey from the field to the table and its studies on production processes with the sector professionals. Different varieties of potatoes that offer a taste and high standard quality solution in the out-of-home consumption channel and the award-winning Kumpir Croquettes and Mac&Cheese Croquettes that offer a practical solution attracted great attention at the fair.

Mert Altınkılınç: “We Make a Difference with Our Innovative and Wide Product Portfolio”

Expressing his pleasure to come together with the sector stakeholders at the fair, Kerevitaş CEO Mert Altınkılınç He continued his words as follows: “Today, we are a leading food company in the food sector with approximately 16 products and 1500 brands in 86 categories. With our strategic channel and category perspective in all areas we operate, we bring our wide product portfolio and innovative products together with our customers. Our business volume in the Out of Home Consumption channel, which has a significant share in the growing frozen food market, continues to grow. With our SuperFresh and DFU brands, we respond to the needs of our customers in this channel without compromising on quality and taste. In addition to our product range, with our practical use and high quality standards, we shorten the preparation process of businesses, prevent food waste and thus support them in increasing their profitability.”

Source: HORECA TREND and Kerevitaş

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